It is too tiring for the employees for getting the same corporate gifts on different occasions from the employer. In such a situation there will be doubt in the mind of the employee of getting fewer efforts from the employer and in such cases, it is justified. Getting a gift of no use is equal to getting no gifts. In the corporate culture, gifts are symbolized as a mark of appreciation from the company to its employee for his hard work and dedication but in return, the employee does not get the same amount of appreciation then the employee can get demotivated.
In the present scenario where the job of human resource management is supposed to be creative, there will be enough appreciation for the current employees. For the new employees, the gifts may look attractive but to the old employees, it may sound frustrating. To sustain for the long term the employer should innovate from time to time and in the case of corporate gifts, there should be no repetition. The employee turnover of the company depends on the employee & employer relationship.
There is a range of gifts that can be given according to the budget and requirements of the company. Each time the employee gets a gift from his employer his expectations will get high it is the duty of the employer to fulfill the expectations of the employees.
Following are some do’s while selecting a corporate gift-
Ignore repetitiveness – while selecting a corporate gift it should be kept in mind that there should be no repeat in gifts because it makes the purpose and appeals dull to the employee.
Only provide the gift which is meaningful and useful to the employee, it will be meaningless to gift such a product which is not practical in day to day life. Gifts have emotional value and it should belong to the right person, otherwise, it will be of no use. At the different levels of the employer-employee relationship, the gift defines the loyalty of the employee. The gift reminds the employee of his commitment and dedication and for a long time, it must be attached to his personality where it will help build a constructive career.
The gift with the latest technology will help in getting the work done most effectively and to the youth, it connects. The employer will get the attention of the employee that will help him in employee retention.
The gifts must be selected according to the occasion as on different occasions different gifts are selected. If the gifts are selected according to the individual preferences of the employees then there will be a personal touch of the employer.
The customized gifts make a distinct impression of the company as the efforts and dedications are counted and remained in mind for a very long time. Each gift has separate value and according to the budget and requirements, the correlation between both can be maintained in a well-poised manner.